quote:"Taco Bell wants to take advantage of the perception that if something comes from the United States, it tastes better, that a country that has been Americanized is willing to Americanize food that is central to its cuisine," Monsivais said. "It is an absurd idea, and given that it's so absurd, it may just be successful in upper-class areas."
I'm not sure that more really needs to be said - it reminds me of this comedy sketch about a Mexican chef who works at a Taco Bell and finds the menu horrifying.
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posted 24 October 2007 05:14 PM
