Too often services are based on economies of scale, and to a point that makes fiscle sense.If you can put a $100 000 program in place and impact 10 000 people, why would you spent the same $100 000 and only impact 2 000 people?
No I don’t have a specific example.
Well maybe I do.
When I worked in the tourism industry, I would go after government grants and sponsorships. They would always ask what is the expected attendance.
I’d get 10 000 in my town for the weekend.
Not bad for a community of 2 500.
But my ‘impact’ and attendance couldn’t compete with an urban based festival that could attract 100 000+, so I’d lose out on the dollars.
How do we as a society that is focused on maximum return, maximum impact justify expenditures in rural communities when the return on investment is going to be significantly less than if it was done in an urban centre?
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posted 12 January 2008 04:37 PM
